|January 18, 2012|
|8:00 am||to||10:30 am|
Introductory seminar aimed at entrepreneurs planning, starting or expanding their business in the USA — with continental breakfast
The USA represents a huge market that is very receptive to Canadian ideas and products, whether manufactured in Canada or imported into the USA from lower-cost international countries. With the reduction of trade barriers under NAFTA, combined with the availability of low-cost imported product and components, the opportunities for profit are substantial. However, unless a company has a $1+ million marketing budget, its management will need to learn and employ practical, cost effective methods and strategies.
Key Topics include:
• Overview of the USA Market Place
• Basic Sales and Marketing Strategies
• Canada USA Distribution/Logistics
• Brokerage and Cross Border Lessons
Jim Pettinger is president of International Market Access, Inc. (www.UCanTrade.com). He is a Canadian citizen who has owned a business in Washington State since 1984. His company provides office, warehouse, distribution and return/repair services for more than 130 Canadian companies that market and distribute to USA markets. Jim is a frequent speaker on the topic of “Doing Business in the USA”, and has participated in several export seminars conducted by the British Columbia and Canadian governments. He is currently a director of PACE – Pacific Corridor Enterprise Council, a private-sector cross-border trade association.
April Collier is a Senior Compliance Adviser with Pacific Customs Brokers USA. Her import background encompasses commodities from around the world, arriving into the United States via all modes of transportation. April is a broker licensed by U. S. Customs & Border Protection, and a Certified Customs Specialist with 25+ years of industry experience. April has conducted many seminars and workshops on importing, in addition to classes on “Preparation for Customs Broker Licensing”.
08:00 – 08:30: Registration (Continental Breakfast)
08:30 – 08:45: Welcome and Introductions – Delta Chamber of Commerce
08:45 – 09:00: Overview of the U.S. Market
09:00 – 09:25: USA Marketing and Distribution (Strategies, Lessons & Pitfalls)
(International Market Access, Inc.)
09:30 – 10:00: U. S. Custom Clearance Guidelines (Procedures and Issues)
(Pacific Customs Brokers Ltd.)
10:00 – 10:30 Roundtable: Question, Answers, and Discussion
|Keynote:||Jim Pettinger and April Collier|
|Cost:||$30 member / $40 non-member|
|Location:||Coast Tsawwassen Inn|
|Address:||1665 56 Street, Delta, BC V4L 2B2|
|Event Type:||Breakfast Workshops|